Colgate Toothpaste


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Colgate is one of the market leaders in oral care in the UK and US. It is an extremely well known brand and produces hundreds of different products. It’s almost guaranteed that whatever type of toothpaste you are looking for, they will produce it. There are over 20 different toothpastes commercially available from Colgate and they cover a vast range of individual needs. The toothpastes currently available are:

  • Colgate Total Professional Weekly Clean – a toothpaste to be used once a week as it has a concentrated cleaning formula using ingredients usually only available to dentists. This toothpaste thoroughly cleans your whole mouth and gives 12 hours of complete tooth and gum protection.
  • Colgate Total –It contains an antibacterial agent to protect from bacteria and plaque formation. It also has a copolymer to provide 12 hours of protection as it keeps the antibacterial agent in the teeth.
  • Colgate Total Fresh Stripe – like Colgate Total, however it contains a green gel for a more minty taste.
  • Colgate Total Plus Whitening  - Colgate Total with added stain removal and prevention.
  • Colgate Total Advanced Fresh Gel – focuses on ridding you of bad breath.
  • Colgate Total Advanced Clean – Contains an advanced cleaning silica for a “dentist clean” feeling.
  • Colgate Sensitive Pro-Relief – contains a pro-argin formula. This toothpaste gives you two options of sensitivity relief. First, if you directly apply to toothpaste to the area of sensitivity, it provides instant relief. Alternatively, if you use it as your daily brushing paste, it can provide lasting relief.
  • Colgate Sensitive
  • Colgate Sensitive Whitening – relieves you of tooth sensitivity whilst whitening.
  • Colgate Sensitive Multi Protection
  • Colgate Sensitive Enamel Protect – This toothpaste has a very low abrasive conten and also promotes remineralisation of the enamel. These act in conjunction to protect your enamel from plaques and decay. This toothpaste also protects against sensitivity and can be used on a daily basis.
  • Colgate Time Control - This toothpaste is available to protect your gums as they recede with age. The receding of gums can sometimes cause root cavities. This toothpaste contains vitamin E to strengthen gums and stop them from receding whilst protecting the teeth against cavities via the inclusion of fluoride.
  • Colgate Oxygen – Colgate claims this toothpaste releases small oxygen bubbles to lift away plaque and other impurities.
  • Colgate Cavity Protection - Probably the most standard of Colgate’s toothpaste range. It is advertised as contained calcium and active fluoride to strengthen teeth and reinforced weak areas to prevent cavities from forming.
  • Colgate Triple Cool Stripe - This toothpaste combines paste and gel and promotes fresh breath and cavity protection.
  • Colgate 2 in 1 - This product is a combination of mouthwash and toothpaste.  It is of a more liquid consistency than generic toothpastes. This ensures that a light foam is produced, which can penetrate between teeth – an area often difficult to reach with a toothbrush. This “toothpaste” is available in two variations – one (Icy Blast Whitening), which whitens teeth and freshens breath, and the other (Whitening), which merely whitens teeth.
  • Colgate Sensation Deep Clean Whitening - This toothpaste contains Bicarbonate of Soda. This ingredient is said to restore whiteness to your teeth whilst thoroughly cleaning them.
  • Colgate Anti-Tartar plus Whitening – This toothpaste is primarily designed to fight tartar build up whilst removing stains for whiter teeth.
  • Ultrabrite – The main advertisement line for Ultrabrite is that is provides fluoride protection to strengthen teeth and fight decay. It does not, however, state whether the content of fluoride varies from that of most standard toothpastes. Ultrabrite seems to be more of an all round, daily toothpaste.
  • Colgate Smiles – A colgate range designed for children. In this range there are two toothpastes.  Colgate Smiles 2-6 toothpaste has been designed for use on milk teeth in 2-6 year olds. It contains a medium does of fluoride to minimise the child’s intake. Once the child has reached 6 years old, they can move onto Colgate Smiles 6+, which is more designed for use on permanent teeth due to the higher fluoride dose.
  • Colgate Max Fresh – Colgate has a patented formula in this particular toothpaste that includes “dissolvable cooling crystals” that claim to freshen breath more than your average toothpaste. It is available to two flavours: Cool Mint and Clean Mint.
  • Colgate Max White – Here is another example of where Colgate have added micro-crystals into the formula. These dissolve and apparently help whiten your teeth. This toothpaste is best recommended with use with the Colgate Max White toothbrush with special bristles.
  • Colgate Blue Minty Gel – This gel acts by directly binding onto the tooth enamel so it becomes stronger and more resistance to acids and plaques produced by the bacteria in your mouth.

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